€40 million investment for broadcasting is announced

THE Sound and Vision 4 Scheme is to support Irish broadcasters with an investment of over €40 million over the next three years.

Minister for Communications, Climate Action and Environment, Richard Bruton TD made the announcement this morning.  

“This scheme is supporting Irish broadcasters to undertake imaginative and innovative programming that projects the uniquely Irish experience,” said Minister Bruton. 

“Our heritage is our greatest asset and public service broadcasting must reflect the diversity of Irish culture.

“Creative content has an enormous role to play in helping communities understand and mobilise around the major challenges of our time.” 

Minister Bruton said climate disruption will be a focus of this year’s scheme. 

“It is the defining issue of this generation and broadcasters play a crucial role in informing the public on the nature of the challenge,” he added.

“There will also be a focus on initiatives to develop local and community broadcasting and projects with lower funding levels.”

The Sound and Vision Scheme is funded by the TV license fee from the Broadcasting Fund and is administered by the Broadcasting Authority of Ireland (BAI). 

The scheme supports the production of high-quality TV and radio programmes on Irish culture, heritage and experience.

The Minister’s approval will allow the BAI to launch the scheme and to seek applications. It is estimated that the fund will have an annual value in excess of €14 million.