Peugeot is stealing the show at Geneva 2015

Dublin People 07 Mar 2015

WITH global sales up and considerable above-market growth in China and Europe, it is a determined Peugeot that is showcasing its multi-award winning range at the 85th International Geneva Motor Show.

The Peugeot stand is hosting no less than 27 models, including the newly-unveiled Peugeot 208, three concept cars and the Peugeot 2008 DKR, recently returned from its 10,000km Dakar battle in South America.

The brand is demonstrating its continued move up market, its sporting prowess and its technological expertise with the Peugeot GT area, the Peugeot Sport arena and the Peugeot Technologies area will form three distinctive exhibition areas.

Peugeot is displaying the youngest range in its history at the Geneva Motor Show. The newly launched Peugeot 108, the Peugeot 308 hatchback and SW estate, European Car of the Year 2014 and the new Peugeot 508 range are taking their places beside the stylish and successful Peugeot 3008 and 5008 family ranges, the daring Peugeot Onyx concept, the sleek Exalt concept and the powerful Quartz 500bhp concept car. A World Premiere at the Geneva Motor show, pride of place has been given to the new Peugeot 208.

Just three years after its launch, the Peugeot 208 – the brand’s current best-selling model, with almost one million units sold – has a new look. On sale in Europe from June 2015 and boasting sportier styling, more equipment, new personalisation options and new body colours, the new Peugeot 208 will come to market equipped with the most economical internal combustion engine in the world, consuming only 3 litres per 100 km and producing just 79g of CO2 per km.

The 208 range will be expanded with a GT model, already adopted by the Peugeot 308, 508 and RCZ and due its public unveiling in Geneva. With a choice of 3 or 5 doors, PureTech petrol or BlueHDi diesel, the upmarket 208 GT features an Equalizer grille, larger 17

? alloy wheels, black door mirror covers, sports seats and steering wheel and aluminium pedals.

The Peugeot Sport exhibition arena will focus on the performance models, featuring the RCZ R 270bhp and the new 208 GTi by Peugeot Sport, boasting 208bhp under the bonnet, Torsen limited slip differential and large 330mm brake discs. The impressive Peugeot 2008 DKR, only back from South America, will still bear scars of the formidable 10,000km Dakar Rally.

At Geneva, Peugeot is displaying its highly efficient new EAT6 automatic gearbox, its revolutionary new PureTech petrol engine, the new benchmark BlueHDi diesel range and its THP petrol power unit, voted an International Engine of the Year for eight consecutive years. Notably, with the roll-out of its new Euro 6 petrol and diesel engines in 2015, Peugeot can claim 20 Best-In-Class engines in their respective performance categories across the 208, 2008, 308, 508, 3008 and Partner Tepee ranges. Indeed, thanks to a strong Peugeot sales performance in 2014, the PSA Peugeot Citroen group has reclaimed its place as the European leader in sales of low-CO2 / low-consumption vehicles, with a recorded average of 110.3g/km of CO2 (source: CAFE). Of the CAFE leaders, Peugeot has made the most significant reduction in CO2 emissions (-27% in the last 10 years).

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