Take the Honda Challenge for 142

Dublin People 31 May 2014

HONDA will be showcasing their 142 range with a Honda Challenge test drive event in dealerships nationwide this June.

Honda are setting out to demonstrate that their award-winning Earth Dreams Technology can offer great savings to Irish buyers on their annual motoring costs.

The new 1.6 i-DTEC diesel with Earth Dreams Technology found in the updated Civic, new Civic Tourer and popular CR-V is winning over Irish drivers with an industry leading blend of driving pleasure and incredible real-world fuel economy.

Since the introduction of Earth Dreams Technology, Honda have won many awards and competitions for the incredible real-world fuel economy on offer, and the purpose of the Honda Challenge event is to show drivers just how much they could save by upgrading to a Honda.

What Car? magazine recently named the Civic the most fuel-efficient car tested in their stringent True Economy tests, while the CR-V also topped the same chart for SUVs.

Trusted motoring advice site Honest John recently named the Civic the winner of their 2014 real-world economy award based on actual economy data from over 50,000 motorists.

The Civic also finished first in class in a recent MPG Marathon competition with an incredible result of 3.3l/100km (85mpg). In addition, both Civic and CR-V returned highly impressive results on a Titanic Challenge between Cobh and Belfast with Fleet Car.

Speaking at the launch of Honda Challenge, Adrian Cole, Managing Director of Universal Honda Ltd, commented:

“When we introduced our new generation of diesel engines we knew we had class-leading cars on paper, however it has been the real-world performance of these cars that has been nothing short of astonishing.

He continued:

“Feedback from our customers has been so encouraging, we regularly hear from drivers who are not just matching the official figures, but exceeding them on a regular basis.

“They are telling us that they stand to save hundreds of euro each year in fuel costs and the Honda Challenge is our way of getting that message out to other Irish drivers.

“We are challenging drivers all over Ireland to come and try out our models to see how fuel efficiently they can drive. We truly believe that there is nothing on the market to challenge our cars for real-world fuel economy and driving pleasure.

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